Short about printing
The printing era has been pretty good since Gutenberg. First, important things were printed like books. But these are REALLY important, not some literature for the mob. Well, because the mob was quite illiterate at the time. Then also such fiction was printed, meaning for the reading of the book. Well, since the last 50 years (even hundreds of them), it's all about printing - books, leaflets, business cards, even shirts, mugs, pens ... Well, really everything. Because you need to build brand awareness at the customer, i.e. printing and marketing is an inseparable couple. Because you can print everything on your T-shirt and have it originally. Well, who would prohibit the rich?
Printing? multiple reflection of an image from a printing form onto a printing substrate (e.g., on paper). Every copy, that is a print, is commonly called a print.
The printing also means various techniques for copying text and graphics using traditional methods, using printing machines, as well as modern computer methods with the use of computer peripherals, such as printers, plotters, etc. - although such prints should be called printouts.
The introduction of computer techniques and digital printing to printers has meant that printing is also often understood as printing done on an industrial scale by means of adapted printing machines.
Why do we need standards?
Standards in every industry and business are important. Imagine that we buy a monitor and its input does not match our video card, even though it has the same type. That's why certain standards apply.
In polygraphy and graphics, such standards also exist - appropriate definitions of CMYK colors - key for the appropriate color reproduction. Specified in advance formats for printing leaflets and business cards, so that they are comfortable and as uniform as possible. Without standards, even leaflets could be completely unreadable and even repulsive.